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View Full Version : Need interesting laundry factoids, stories


itsaplane
03-04-2004, 06:58 PM
We're thinking of "bonus offers" that we can offer customers who try our wash & fold services for the first time. We could offer "the first 10lbs FREE!" for example. OR... maybe we could offer a "Free Report on...

> the 10 best reasons to use wash & fold
> the new revolution in personal services
> 10 funny laundry stories

You get the idea. For well-to-do wash & fold clients, getting them interested in INFORMATION maybe more effective than other offers (and cheaper than 10lbs FREE).

Do you have (or know where we can find) these kinds of articles, laundry factoids, funny stories, etc., etc. that prospective wash & fold clients might be interested in?

Thanks!

petefritz
03-04-2004, 11:57 PM
One factiod" come to mind is an article I read some time ago, some survey was done, and doing laundry was lower than cleaning the bathroom on that list. Maybe your promotion could be "let us do your laundry so you have time to clean your bathroom" or something like that.

hotwash
03-05-2004, 06:46 PM
A GREAT PROMOTION IS 50% OFF FOR A MONTH OR TWO TO GET IT GOING ALSO GIVE THEM A PRINTED LAUNDRY BAG HAVE THE BAG PRINTED WITH A WHITE BAG ONIT FOR THERE NAME AND NUMBER I ALSO HAD A WASH CLUB FOR MY CUSTOMERS 10 PUNCHES THEN THEY GET 15# FREE.

millenniumplus
03-07-2004, 07:03 PM
To get WDF going you can offer less per lb for a limited time (no additional paperwork and
it's easy to manage). If you run the first 10 lbs free you may literally be doing WDF for free
for those customers coming in with 10 lbs or less. We do not have any factiods and such to
pass along.