By Michelle Comer, M.B.A. | Jul 31, 2009
To compete in today’s marketplace, a Web site is a must-have for every business. To help its members get online, the Coin Laundry Association is building Web sites for members – for free.
The CLA recently unveiled its newest member benefit – the LaundryWeb Network – at the Clean Show to an overwhelming response. Every laundry owner member is entitled to a free Web site, as well as free hosting for the site.
“We are excited to offer a new benefit that directly impacts the laundry owner’s business by helping them market themselves to new customers,” said Brian Wallace, CLA’s president and CEO.
Members simply complete a short form and, in less than four weeks, their site is up and running – at no cost to the member.
Each site contains vital store information on every page – location, hours and a map with driving directions. The four initial pages include store services, photos and a contact form. In addition, every Web site is networked in the backend.
Over time, this network will allow member sites to appear closer to the top of search page results.
“After three months of working on my custom Web site, this was super easy,” said Chris Balestracci, Super Wash Laundry. “It only took me 20 minutes!”
To learn more about the CLA’s LaundryWeb Network, visit coinlaundry.org, or call (800) 570-5629.